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TWITTER CHECK MARKS, UPDATED

The New Yorker

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March 06, 2023

Twitter launched a new verified program this winter with manual authentication and different-colored check marks for different types of users. The C.E.O., Elon Musk, tweeted, “Gold checks for companies, grey check for government, blue for individuals (celebrity or not) . . . Painful, but necessary.”

- BILL SCHEFT

TWITTER CHECK MARKS, UPDATED

The program has been so successful that Twitter is already upgrading, adding new colors to its verification palette. Choose your shade, and price range!

NEW BLUES!

Teal ($8/month). Account holders may impersonate anyone in their family, apartment building, workplace, health club, church, or H.M.O.

Light, Light, Light Blue ($16.99/ month). Account holders may impersonate any celebrities who have not had a movie or television credit since 1991. (Price includes monthly $8.99 IMDbresearch fee.)

“Blue

FLERE HISTORIER FRA The New Yorker

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