'I'm so fulfilled'

MRS BIEBER GETS BRUTALLY HONEST ABOUT HER MARRIAGE, MOTHERHOOD AND THE SPOTLIGHT

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She might be the daughter of a Hollywood actor and married to a global superstar, but Hailey Bieber has carved out an identity of her own. It’s arguable she’s even eclipsed her husband, Justin, and father, Stephen Baldwin, with her success. A fashion muse, beauty influencer and businesswoman, the 29-year-old has used social media to popularise trends like the clean girl aesthetic, glazed donut nails and glass skin – to name just a few. In the process, she’s shown off her It girl friendship circle with the likes of Kendall Jenner and Bella Hadid, and built cosmetics empire Rhode, which she sold in 2025 for $1.5 billion.

“It’s definitely a beautiful tool,” Hailey told GQ of Instagram in a recent interview, adding that while social media can be challenging at times, she looks at the platform as her own personal, but public, photo diary. “I can scroll back so far and see myself in 2016 and look back on this girl that I’ve started as and where I am today.”

Her 55 million followers can also follow her journey from nepo baby to entrepreneur and mum. More highlight reel than reality check, her account shares snippets of her married life and motherhood.