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GIVE WINGS TO YOUR ENTREPRENEURIAL DREAMS
The Franchising World
|July 2023
Zak Omar, CEO, Atomic Wings is a veteran franchisor. Atomic Wings operates at more than a dozen of locations in the US & is now expanding to the other parts of the world. Their restaurants serve a variety of classic American dishes. While many menus feature local favorites and twists on classic dishes, but always include classic wings with full variety of Atomic sauces to choose from. The brand offers a franchisee-friendly model which allows current restaurant or bar owners to add Atomic Wings to their menu with low startup costs, and virtually no new equipment or infrastructure. This has brought fresh branding, new life, and of course, great wings to many great bars and restaurants, making it our most popular franchising model
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Q/ Kindly discuss in detail regarding the inception, evolution & growth of the brand.
A/ Atomic Wings was founded in 1989 by Adam Lippin. It was the first one of its kind restaurant in New York City. I acquired the company in 2016 when it had just two brick and mortar locations. Now, we’ve evolved to 15 operating units. We have another 10 under construction this year and 90 units sold throughout the nation. We’ve evolved from a local brand into a national brand.
Q/ What potential do you see in franchising or scaling this business concept across India?
Denne historien er fra July 2023-utgaven av The Franchising World.
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