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Spirits

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Luxebook TOP 100 - Most Powerful 2025 Edition

With an impressive career spanning over 30 years, Amar Sinha is a sales and marketing expert renowned for his strategic leadership in the fast-moving consumer goods sector.

Spirits

Amar Sinha Chief Operating Officer at Radico Khaitan Limited

"A luxury item is my I cherish father's goldplated pocket timepiece. It is priceless."

Sinha began his career in 1983 as a management trainee at Shaw Wallace Distilleries Limited, where his ambition and talent propelled him up the corporate ladder to eventually serve as Managing Director and CEO.

imageHis tenure has not only involved steering large corporations but also contributing his expertise to various sectors, including gaming and e-commerce as a member of the advisory board of the SD Group, Asia's largest gaming and lotteries company.

Sinha has received numerous accolades, including the Corporate Professional of the Year in 2001, the Certificate of Excellence for Meritorious Services from the Governor of Madhya Pradesh in 2002 besides the Rajeev Gandhi Excellence Award for Most Enterprising CEO of the Year in 2015.

In 2023, he was honoured with the Business Leader of the Year Award at the IndSpirit Awards and received the Marketing Meister title from Herald Global.

imageMadhu Rajigani Brand Ambassador - The Macallan (India)

"Luxury is about craftsmanship, creativity, and attention to detail, not just in the material sense but also by way of experiences."

A Hyderabad native, Madhu Rajigani is the Brand Ambassador (India) at The Macallan. He has previously worked at leading hotels in India and the UAE before taking on this new role. His last innings was as senior project manager handling operations in south India.

FLERE HISTORIER FRA LuxeBook

LuxeBook

LuxeBook

When Bottles Outperform Buildings

Why a Macallan 1926 might be a better bet than your mumbai penthouse

time to read

5 mins

November/December 2025

LuxeBook

LuxeBook

Glenfiddich's F1 Moment Is Here; Take Notes!

Inside Glenfiddich & Aston Martin Formula One Collaboration

time to read

4 mins

November/December 2025

LuxeBook

Stirred to Perfection

Reimagined festive cocktails from the most innovative bars in India

time to read

5 mins

November/December 2025

LuxeBook

LuxeBook

Meat me at the Bar

The steaks have officially been raised: cocktails around India are embracing their inner carnivore. This is the delicious world where fat-washing meets fine drinking, and your martini suddenly has a meaty point of view.

time to read

6 mins

November/December 2025

LuxeBook

LuxeBook

Woodford Reserve: The Super-Premium Whiskey of Choice for India's Discerning Consumer

Launched in 1996 under Brown-Forman, Woodford Reserve may be young by bourbon standards, but its story reaches far deeper than its modern debut.

time to read

3 mins

November/December 2025

LuxeBook

LuxeBook

The Story is in the Design

Design and storytelling are revolutionising spirits packaging, turning bottles into marketing powerhouses and objects of desire, even as sustainability plays a key role

time to read

7 mins

November/December 2025

LuxeBook

LuxeBook

Inside India's New Indigenous Spirit Trail

Reviving India's forgotten heritage indigenous spirits as we restore our rich liquid heritage

time to read

3 mins

November/December 2025

LuxeBook

LuxeBook

Beverage Boom In Small Towns

The steady evolution of Tier 2 and Tier 3 cities over the past few years has been a marked feature of India's beverage landscape

time to read

6 mins

November/December 2025

LuxeBook

LuxeBook

The Great Indian Liquor Maze

Fragmented policies, steep taxes, and regulatory hurdles continue to shape India's alco-bev landscape, forcing brands to innovate, adapt, and find new ways to reach the consumer.

time to read

7 mins

November/December 2025

LuxeBook

LuxeBook

A Hyperlocal Renaissance

In 2025, India's luxury spirits scene looks less like a European bar manual and more like a cultural archive, with inspiration spanning from smoked pork to toddy-vinegar pickles

time to read

4 mins

November/December 2025

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