Facebook Pixel MICROSOFT LOST ITS WAY IN THE AI RACE. CAN COPILOT GET IT BACK ON COURSE? | Fortune US - business - Les denne historien på Magzter.com
Gå ubegrenset med Magzter GOLD

Gå ubegrenset med Magzter GOLD

Få ubegrenset tilgang til over 9000 magasiner, aviser og premiumhistorier for bare

$149.99
 
$74.99/År

Prøve GULL - Gratis

MICROSOFT LOST ITS WAY IN THE AI RACE. CAN COPILOT GET IT BACK ON COURSE?

Fortune US

|

June - July 2026

AN EARLY ALLIANCE WITH OPENAI HASN'T BEEN ENOUGH TO KEEP THE SOFTWARE GIANT IN FIRST PLACE. HERE'S HOW SATYA NADELLA AND HIS TEAM ARE REFUELING FOR THE LONG RUN.

- JEREMY KAHN JUDSON ALTHOFF, COMMERCIAL CEO, MICROSOFT

MICROSOFT LOST ITS WAY IN THE AI RACE. CAN COPILOT GET IT BACK ON COURSE?

UNEASY PARTNERS Clockwise from top: Microsoft CEO Satya Nadella; OpenAl cofounder and CEO Sam Altman; Mustafa Suleyman, CEO of Microsoft's AI division.

REDMOND, Washington, mid-January 2026.

The weather, cold and gray. It’s the kind of morning the snooze button was built for. But the team of engineers camped out in Building 92 on Microsoft's sprawling campus got here early. They are in a race. And they are behind.

The team is working on a new AI product, one that functions as a personal assistant, capable of doing everything from booking flights to responding to emails to finding a good local plumber. They know competing teams at other companies are working on similar products. As if they needed a reminder that a lot is riding on their work, Satya Nadella drops by. He wants to show them something.

The Microsoft CEO opens a laptop and fires up an application. It’s a kind of system for instructing and controlling multiple AI agents. He calls it “Chain of Debate.” As Nadella walks them through the demo, the engineers trade knowing looks, the sort regulars at the local basketball court exchange when they realize a newbie’s got game. Because Nadella didn’t get someone to build this app for him. He created it himself, vibe coding with an AI tool. “That set the tone for how hard the team was going to push,” recalls Jacob Andreou, the executive vice president responsible for the design of Copilot, Microsoft's AI assistant. "He was in the room with folks, like over their shoulder, there with his machine out."

Watching the boss get such excitement out of building new things inspired the team. It wrapped up its big push in late February when it rolled out Copilot Tasks, the computer-using personal assistant AI tool. (Nadella's own prototype served as the model for a feature called "the model council" as well as other components of Copilot.)

FLERE HISTORIER FRA Fortune US

Fortune US

Fortune US

HOW THE COMPANIES STACK UP

PROFITS FOR THE FORTUNE 500 ROSE 12% YEAR OVER YEAR, TO $2.1 TRILLION. THE COMPANIES REACHED A COMBINED MARKET VALUE OF $55 TRILLION.

time to read

2 mins

June - July 2026

Fortune US

Fortune US

Elevating the Fan Experience

As engagement with golf reaches new heights, PGA TOUR Pass is bringing fans closer to the action, delivering exclusive access, personalized experiences, and a seamless connection to the game.

time to read

3 mins

June - July 2026

Fortune US

Fortune US

DANIELA AMODEI - Cofounder and President, Anthropic - U.S.

ANTHROPIC, the AI company Daniela Amodei cofounded with her brother, Dario, just keeps climbing.

time to read

1 min

June - July 2026

Fortune US

LARGEST U.S. CORPORATIONS

THE FORTUNE 500 RANKS THE BIGGEST U.S. COMPANIES BY REVENUE. AMAZON.COM IS NO. 1 THIS YEAR ONLY THE FOURTH COMPANY TO EARN THAT HONOR IN THE LIST'S 72-YEAR HISTORY.

time to read

1 min

June - July 2026

Fortune US

Fortune US

DINA POWELL MCCORMICK - President and Vice Chairman, Meta Platforms - U.S.

A WALL STREET INSIDER AND WASHINGTON POWER BROKER IS HELPING META PULL OFF ITS BIGGEST REINVENTION YET.

time to read

3 mins

June - July 2026

Fortune US

Fortune US

MARTIN D. PEACOCK - Chief Executive Officer Peacock Towing Inc.AMERICUS, GA

With 50 years of professional excellence, Martin D. Peacock is a steadfast advocate of proper roadside protocol and towing services as the chief executive officer of Peacock Towing Inc.

time to read

1 min

June - July 2026

Fortune US

Fortune US

MEG O'NEILL CEO, BP-U.K.

WHEN MEG O'NEILL took over as CEO of BP on April 1, she became the first woman to lead one of the five major oil companies and the first outside chief executive in BP’s more than century-long history.

time to read

1 min

June - July 2026

Fortune US

Fortune US

KECIA STEELMAN - President and CEO.Ulta Beauty-U.S.

KECIA STEELMAN had a turnaround to pull off when she was promoted from Ulta Beauty's president and COO to president and CEO in January 2025, taking over the largest U.S. beauty retailer after more than a decade at the company.

time to read

1 min

June - July 2026

Fortune US

Fortune US

INNOVATION GIANTS ON THE REBOUND

AFTER SEVERAL ROUGH YEARS, FORTUNE 500 STALWARTS BOEING, INTEL, AND MACY’S ARE WRITING PROMISING NEW CHAPTERS. HERE’S HOW THEY’RE TURNING THINGS AROUND.

time to read

8 mins

June - July 2026

Fortune US

Fortune US

GUNJAN KEDIA - Chairman and CEO, U.S. Bancorp -U.S.

GUNJAN KEDIA took the helm of U.S. Bancorp in April 2025, becoming the first woman to run the Minneapolis-based bank in its more than 150-year history.

time to read

1 min

June - July 2026

Listen

Translate

Share

-
+

Change font size