THE AI PC: A GAME CHANGER OR A MARKETING GIMMICK?

ARTIFICIAL INTELLIGENCE. Love it or hate it, you cannot live without it. For the past few years, our interactions with AI have largely been confined to smartphones and cloud-based services.

- AAYUSH AILAWADI

But what about the PC, the original workhorse of productivity and creativity? While cloud-based services are available on them, till recently, they did not come with any on-device AI capabilities like the latest flagship phones. However, with a renewed push from chipmakers like Qualcomm and AMD, the “AI PC” is finally here.

While AI PCs are late to the party, the question is: Will on-device AI in PCs be a game-changer, or is it simply a marketing buzzword?