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Reimagining HR With AI

Fortune India

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April 2024

Human resources departments across companies are increasingly using artificial intelligence to be employee friendly and improve efficiency at work.

-  RUKMINI RAO

Reimagining HR With AI

HUMAN RESOURCES departments of organisations are the first brush of an employee with their firm. The efficiency and quality of HR practitioners go a long way in determining how employees perceive their employers. With more and more companies increasingly dealing with technological onslaught like never before and firms becoming multi-generational in workforce composition, HR departments are rapidly evolving as well. Moreover, as companies experiment with Generative AI tools, HR becomes a testbed for such applications. 

While the role of HR ranges from recruitment, employee engagement, compensation and benefits to retention, exits and compliance of labour laws, the primary job of hiring is where one can see significant penetration of AI.

IT and ITES firms, among the largest employers in the services sector, are deploying in-house AI tools in some of these processes. Infosys, India's second-largest IT services firm uses AI assistance across the board, from recruitment to employee support. "AI helps in screening of candidate profiles and dynamic mapping of panelists. Facial recognition through AI helps reduce impersonation risks. Looking at employee experience, AI Assistants help in interpreting policy documents to address queries and personalise interactions based on individual needs," says Shaji Mathew, group head, human resource development, Infosys. The company also uses voice recognition powered helpdesks for employees to directly connect with concerned people on queries.

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