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NEVER SETTLE

Forbes US

|

February/March 2025

Diapers. Basketball. Takeout meals. Marc Lore built a three-comma fortune by refusing to stick to one thing for too long.

NEVER SETTLE

Put the cart before the horse." "Count your chickens before they hatch." Marc Lore, 53, loves to invert old adages, dismissing the originals as anti-entrepreneurial. It's hokey, sure-but telling of a restless mind. The questing has paid off: The serial entrepreneur, who has dabbled in everything from e-commerce to baseball cards, is now worth $2.8 billion, Forbes estimates.

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