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Snapshot: The Promising Future Of MENA's Gaming Market
Forbes Middle East - English
|July 2023
Gaming is on the rise in the Middle East, leading to boosted investment in developers and publishing companies
MENA’s gaming market is expected to reach an unprecedented $5.4 billion in revenue by 2027, a 51.7% surge from 2022, according to a Statista report. This is mainly driven by the region’s increasing income per capita, growing interest in gaming, and the rising number of dual-income households. According to the research firm, Saudi Arabia dominates the region’s gaming market with a 58% share of its total revenue in 2022, followed by the U.A.E. with 30.7% and Egypt with 10.6%. Additionally, a Konvoy report released in Q1 2023 found that the gamer population in MENA—including on PC, console, and mobile—reached 488 million in 2022, representing 15% of total world gamers.
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