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Hidden Costs of Free Astrology Services

BW Businessworld

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April 05, 2025

AS the dictum goes, “there is nothing free in this world” so in today’s digital age, where almost every service is just a click away, free offers often come with hidden costs.

- Acharya Praveen Chauhan

Hidden Costs of Free Astrology Services

One increasingly popular trend these days’ people are passionate about is “free astrology services” that promise personalised horoscopes, compatibility checks, and future predictions—all for no obvious charge.

While these offers may seem harmless or even intriguing, they could be covertly compromising your data and privacy.

Here’s a tentative list which one should know about the involved damaging risks.

Data Collection and Theft

For using these “free” services, users are often required to provide personal information, such as:

• Name: A basic but vital piece of information for identifying the profile.

• Date, Time, and Place of Birth: Essential for astrology calculations but also highly specific identifiers.

• Email Address and Phone Number: Often used for targeted marketing or, worse, phishing scams.

• Relationship Status: Information that can be exploited for marketing or sold to advertisers or for blackmailing so common these days.

How Your Data Might Be Used

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