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FRICTIONLESS FINANCE FOR A BILLION INDIANS
BW Businessworld
|August 12, 2023
RBIH CEO Rajesh Bansal stresses customer innovation and getting into their shoes to solve multiple frictions that customers face in accessing financial services
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INDIA’S FINANCIAL LANDSCAPE has significantly changed since the advent of UPI and the rise of fintech companies. From payments to digital lending, how Indians transact has seen a paradigm shift.
However, there’s more to financial inclusion beyond payments and lending. The majority of the time, Indian customers complain about a plethora of bad experiences with their banking apps, specific physical processes in bank branches or even things like KYC or eKYC.
The Reserve Bank Innovation Hub (RBIH), a 100 per cent owned company by the Reserve Bank of India, puts innovation at its heart to solve such friction in financial services that customers face. Rajesh Bansal, CEO of RBIH, says their mission is to provide frictionless finance for a billion Indians.
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