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Homestay tourism needs governmental support in West Bengal
BUSINESS ECONOMICS
|March 1 - 31, 2023
West Bengal is blessed with a plethora of natural bounty - with the glistening Himalayas in the north to the captivating Bay of Bengal in the south. Tourism can be a major revenue earner for West Bengal.
The state has some established tourism locations like Darjeeling and Digha which attract thousands of domestic and international tourists each year. Additionally, a host of new destinations and trends are looking to change the face of tourism in West Bengal. Among the emerging trends, homestay tourism should receive a special mention because of its recent traction and its ability to ensure community development and economic well-being.
North Bengal has seen a positive explosion of homestay tourism – with locals hosting tourists at their residences. The trend has found popularity as many tourists are shunning their age-old preference for more formal accommodations to opt for the informal homestays, looking to experience local culture.
Homestay tourism – policy
The West Bengal government published its “West Bengal Homestay Tourism Policy – 2022” last year to consolidate and promote the homestay segment. Globally, homestay tourism can be defined as the form of tourism where tourists can stay with the member of a local family wherein social and cultural interactions take place along with exploring various tourist destinations.
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