"Driving Fire Safety Excellence through Innovation and Global Reach"
EM - Efficient Manufacturing
|September 2025
…says Rohit Mali, Sales & Marketing Director, Firefly Fire Pumps, in conversation with Anushka Vani. They discuss how Firefly’s advanced technologies, strong R&D, and global partnerships are delivering reliable, high-performance firefighting solutions across industries and markets worldwide.
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How do you view the competitive landscape of the firefighting pump industry in India and globally, and where are the key growth opportunities?
The firefighting pump industry today is at a pivotal juncture, both in India and globally.
In India, growth is driven by heightened fire safety awareness, rapid urbanisation, and stricter regulations. Firefly Fire Pumps is the largest manufacturer and exporter of firefighting pumps in India and worldwide. Globally, the industry is evolving with advanced technologies, IoT integration, and rising demand from emerging markets, highrisk sectors, smart cities, and forest fire management, highlighted by our partnership with Vallfirest, offering comprehensive wildland firefighting solutions.
How do you prioritise R&D investment across various segments to address shifting customer needs?
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