M&M BITES INTO THE BI-FUEL TREND

M&M launched the Supro CNG Duo to tap into the bi-fuel opportunity. Team CV looks at the USPS and competition.

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There is stiff competition in the Small Commercial Vehicle (SCV) segment and Mahindra & Mahindra (M&M) is well aware. A formidable player, with its utilitarian streak and the Supro DNA, the company continues to align with the market requirements. With peers offering bi-fuel vehicles, it is expected that M&M goes down the road too. Now that the Mahindra Bolero MaXX pikup has been seeded in the market, the company is back to focusing on the SCV portfolio. Here the company is looking to build on the USPs of the Supro Profit Truck Maxi and the Supro Profit Truck Mini.