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MIKE RUTHERFORD
Auto Express
|November 19, 2025
THIS you need to know: Lexus, Kia, BYD, Omoda, Suzuki and BMW, are, in that order, the overall 'top-ranked' manufacturers selling cars in Britain.
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At the opposite end of the scale, the bottom six are Alfa, Fiat, SEAT, Abarth, Citroen and rock-bottom DS.
Who says so? A tough, shrewd, clued-up bunch, known as franchised car dealers. Recently, in a uniquely detailed survey, they've been candid about everything from profit margins to product.
Some networks are deliriously happy with the brands they represent. But others seem thoroughly despondent with some aspects of the relationship.
According to the National Franchised Dealers Association survey, best for 'total profit margins on new vehicles' are Kia, Mercedes and Toyota. So they have the greatest flexibility to offer discounts, right?
Worst/least profitable are Audi, Ford and last-placed Land Rover dealers. Now you know.
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FLERE HISTORIER FRA Auto Express
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BEST USED SUPERMINI SKODA FABIA
All the quality and tech goodness of a Volkswagen Polo - with a very decent saving!
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SCOOP RADICAL NEW JUKE
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Vauxhall Grandland Mk1
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BMW M2 CS
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MIKE RUTHERFORD
THIS you need to know: Lexus, Kia, BYD, Omoda, Suzuki and BMW, are, in that order, the overall 'top-ranked' manufacturers selling cars in Britain.
2 mins
November 19, 2025
Auto Express
USED BUYER'S GUIDE Porsche 928
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Auto Express
Rakish BMW iX4 put through its paces
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Wreckreation
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1 min
November 19, 2025
Auto Express
Kia EV4 Fastback
THE days of mainstream four-door saloons populating the upper echelons of the new-car sales charts are behind us.
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Tesla Model Y Standard
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3 mins
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