KGM ACTYON

KGM's mid-sized SUV keeps its identity hidden but once you get to know it, you'll certainly remember its name

- Steve Walker

GOOGLE'S global monopoly on the question and answer business isn’t looking as secure as it once did. You can still find stuff out by typing into an online search box, but the box is less likely to be Google’s and even if it is, artificial intelligence is increasingly likely to be behind the reply.

Ask Google’s Gemini AI, “what is the boxy-looking white SUV that just drove past me?” and it is understandably none the wiser. “It’s tough to say definitively what boxy-looking white SUV just drove past you without more information,” says our machine overlord.

Why would I be searching the internet to identify a mystery SUV? The answer is the KGM Actyon, a boxy white SUV that’s devoid of badges up front. I’m well aware of what it is because I’ve been driving it for a few months as part of our long-term test fleet, but many people haven’t got a clue what it is.

This is definitely a car that hides its true identity more effectively than most. The lack of badging or lettering on the nose is made more confusing by styling that has an odd knack for reminding you of various other SUVs, often all at once. It’s a tricky one to pin down, even though there's a slightly apologetic ‘KGM’ in the corner of the tailgate.