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See the unknown, think of the impossible, & shape your tomorrow with Augmented Analytics
PCQuest
|February 2022
Earlier, enterprises engaged exclusive skill sets to interpret data.

However, augmented analytics is leveling the playing field for all users, and the smart recommendations can be absorbed across the enterprise to improve decision making.
What you see is what you get. What you don't see, gets you!
This is exactly how the world of data is manifesting all around us with global data creation expected to grow beyond 180 zettabytes by 2025. If today's data-conscious enterprises can access the right data at the right time to drive the right decision then success stories will be written. Else, data hidden in obscurity is just a ticking time bomb.
Traditional Business Intelligence (BI), as we know, is the technology solution that generates insights leveraging data through dashboards and reports, but it served its purpose a decade ago and is not user persona centric. Often, users who adopt this technology solution are faced with underutilized reports and dashboards that are not quite actionable, thus creating disconnected Bl and business outcomes. As a result, it ends up introducing business siloes, data discrepancies, and usage complexities for business decision-makers.
Augmented analytics responds to this challenge by embedding artificial intelligence (AI) and machine learning (ML) into traditional BI. This provides the ability to augment data exploration and find meaningful explanations to insights before consumption. Integrating augmented analytics into an existing stack of analytical tools is easier than you think. Earlier, enterprises engaged exclusive skill sets to interpret data. However, augmented analytics is leveling the playing field for all users through these key features:
• It automates data preparation (i.e. data quality, enrichment, cataloging, and profiling) and augments the process of data discovery. Analysts can now invest more time in extracting deeper insights
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