Prøve GULL - Gratis

Full Frame in a Small Body

Smart Photography

|

February 2021

The Alpha 7C is a compact full-frame camera that threatens to disrupt the norms.

- Sujith Gopinath

Full Frame in a Small Body

Sony Alpha 7C

1,67,990 for body only

When Sony first announced the Alpha-series full-frame cameras in 2013, the company was criticised a lot for the bulky lenses that accompanied the compact bodies. However, Sony was quite fast to climb on to the number one spot in full frame mirrorless cameras. The Alpha 7C is a compact full-frame camera that threatens to disrupt the norms.

Design & Build Quality

Sony claims that this is the world’s smallest and lightest full-frame system, and we have no reasons to doubt it. The camera weighs 509 g and measures 124 x 71 x 59 mm. It is constructed with a combination of magnesium alloy and polycarbonate and features a dust and moisture-resistant construction.

The camera is styled more like its APS-C siblings in the Alpha 6000 series than Alpha 7-series full-frame cameras. The central viewfinder bump, the one that resembles the pentaprism housing of SLRs, has been done away with. Now the full-size viewfinder has been replaced with a smaller one housed at the extreme left-hand side. The front command dial has also been eliminated just as in Alpha 6000-series cameras. What changes from the 6000-series design are the addition of the 7-series mode dial and exposure compensation dial in addition to a raised platform, presumably accommodating the full-frame sensor and circuitry. The grip is not as deep as in the other 7-series cameras and the grip has been lined with a smoother synthetic lining.

Overall, a nice and compact design, though a bit more boxy than other Alpha-series full-frame cameras. We received the silver variant of the Alpha 7C, which has a silver finish on the top plate.

FLERE HISTORIER FRA Smart Photography

Smart Photography

Smart Photography

Fujifilm expands GFX film tools

Fujifilm's GFX ETERNA 55 brinens the company's large-format sensor technology to professional video production.

time to read

1 min

November 2025

Smart Photography

Smart Photography

The Joy of Making Photozines

Compact, affordable, and creative - photozines are an easy way to turn your photographs into tangible stories. All you need are a few images, a simple idea, and the desire to see your work in print.

time to read

1 mins

November 2025

Smart Photography

Smart Photography

Sony enhances pro camcorder range

Sony with has strengthened its professional video lineup with the HXR-NX800 and PXW-Z200, two compact 4K camcorders equipped with Al-driven autofocus and subject recognition.

time to read

1 min

November 2025

Smart Photography

Smart Photography

BenQ 4K monitor for creators

BenQ's PD2770U monitor offers professional-grade colour management in a 27-inch 4K panel designed for photographers and video editors.

time to read

1 min

November 2025

Smart Photography

Smart Photography

Fujifilm GFX100RF first impressions

The Fujifilm GFX100RF has received strong praise for its extraordinary image quality and large-format aesthetic.

time to read

1 min

November 2025

Smart Photography

Smart Photography

Panasonic firmware and kit update

Panasonic has delivered a major firmware update across its S-series cameras, including the S9, S1II and S5II lines.

time to read

1 min

November 2025

Smart Photography

Smart Photography

Viltrox builds its Evo lineup

Viltrox has introduced the AF 85mm f/2 Evo, a compact and affordable portrait lens aimed at enthusiasts and social creators.

time to read

1 min

November 2025

Smart Photography

Smart Photography

From Ambala to Bambai: A Photographer's First Photozine Journey

Ambala-based photographer Tushar Narula turned his lens on Mumbai's Ganeshotsav 2025 to create his debut photozine Bambai. Blending devotion, street life and festival grandeur, the project marks his first step into the world of self-publishing and the timeless power of print.

time to read

4 mins

November 2025

Smart Photography

Smart Photography

Are you ready to pay the price for an incredibly thin iPhone?

I'm not going to lie; I'm a Pro Max kinda guy. Ever since Apple released the 11 Pro Max, I've naturally gravitated towards the biggest, mostest iPhone. The iPhone Air then is the kind of phone I'd expectedly veer away from, the antithesis of the Pro Max, a phone that prioritized slimness and hand-feel over camera versatility and battery life. But, three weeks of testing the Air has me reconsidering my priorities, appreciating the in-the-hand benefits I'd long forgotten.

time to read

3 mins

November 2025

Smart Photography

Smart Photography

Hoi An - A Photographic Journey

Hoi An is a city in the central region of Vietnam, where history, culture, and everyday life come alive in colors, textures, and light.

time to read

1 min

November 2025

Translate

Share

-
+

Change font size