MEDIA WHISPERS

League network personality takes shot at Jets coach

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Look, we understand how nasty things have gotten on social media, which can be a sewer, especially on Twitter.

And as much as they wish they could, teams can’t control what some gutter snipers in the media or fan base tweet about the team.

But as we have pointed out many times, teams do have the ability to demand that individuals who work for media partners stay away from trolling them. After all, these are business partners.

This includes SNY’s relationship with the Jets, YES Network with the Yankees/Nets and so forth.

But there is another kind of media partner, which perhaps should be even more careful not to cross the line, and those are league-run networks.

We are talking about entities such as the MLB Network owned by Major League Baseball, the NHL Network owned by the National Hockey League, NBA TV owned by the National Basketball Association and, of course, NFL Network, owned by the National Football League.

If you want a picture postcard of how a league-owned network is expected to act, just watch the MLB Network’s coverage of the Houston Astros sign-stealing controversy. They’ve handled commissioner Rob Manfred with kid gloves. After all, who’s going to go on the air and rip their boss?

As one of the 32 member clubs of the National Football League, the Jets are part owners of the NFL Network.

So we were surprised recently to see an NFLN broadcaster take a cheap shot at Jets coach Adam Gase on Twitter.

Remember, we aren’t talking about “Joe Fan” taking a shot at Gase, or Manish Mehta, we are talking about the NFL-run network.