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The Man Behind The Glow

Robb Report Singapore

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March 2024

Lars Brittsjo, the visionary CEO and founder behind Nor Sken, discusses the evolution of anti-ageing solutions and the ethos of sustainable beauty.

- Amos Chin

The Man Behind The Glow

SUSTAINABILITY HAS BEEN a buzzword for fashion, beauty and lifestyle brands looking to adopt new business models for the sake of our planet and posterity. In recent years, these conglomerates have continued to innovate with new technologies.

Among the latest advancements in the realm of sustainable skincare are products from Nor Sken, which draws on the powers of science and nature to supercharge the production of crucial proteins that create younger-looking and healthy skin. A single-step regimen, the cream stays true to Scandinavian simplicity while changing the way we age in a remarkable way.

“I saw the need for a reverse ageing solution that was effective and powerful, yet gentle on the skin. We craft every bottle of Nor Sken Restore using plant-based ingredients that create high-performance skincare with meaningful change,” professes the brand’s founder and CEO, Lars Brittsjo.

While Nor Sken is relatively new in the game, Brittsjo is no stranger to quality wellness products. In 1992, after more than a decade in optometry, the entrepreneur forayed into cosmeceuticals, distributing and marketing natural and herbal biotechnology products backed by science. He was responsible for introducing a number of groundbreaking products to the market, such as Imedeen, a brand of anti-ageing skincare supplements. In 2003, Brittsjo started Reborne Pte Ltd, where he continues to showcase his expertise by creating anti-obesity and anti-ageing solutions.

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