All Hail Hailey

The heir to a Hollywood dynasty, this young Baldwin—number one on Maxim’s Hot 100—is making a name of her own

- Priya Rao

Given her glossy Instagram profile with Come nearly 10 million followers—think selfies featuring pouty red lips and strategically shot bikini pics—it’s a welcome surprise to see Hailey Baldwin sans makeup, with slicked-back, soaking wet hair, when the budding model and actress meets Maxim to discuss her landing the coveted number one spot on the Hot 100.

“I know, it’s really underwhelming,” jokes the 20-year old with the famous last name. (She’s Stephen’s daughter and Alec’s niece, for the record.) “I came straight out of the shower.”

But underwhelming isn’t exactly the right word. Even though Baldwin is hiding her dangerous curves in an oversize tracksuit during our date at the Arlo Hotel in Soho, the first word that comes to my mind upon meeting her is babe. That’s the kind of impression you make when you have wispy blonde hair, big brown doe eyes, and those pillowy lips.