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Hayley LeBlanc is here

Girls' Life magazine

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February/March 2021

She grew up on YouTube, but now Hayley LeBlanc is ready to run the world, in her very own way.

- By Katherine Hammer

Hayley LeBlanc is here

Things Hayley Noelle LeBlanc hearts, in no specific order: Takeout from Shake Shack or Chipotle, followed by little caramel chocolates. Blue-green rings and earrings. Cold-weather cuddles from her (sometimes) snuggly pups Winnie, Piper and GG. A skateboarding sesh (even though she says she isn’t very good). Horror movie marathons (her pick = Lights Out).

It wasn’t long ago that you wouldn’t have to do much sleuthing to learn about what Hayley’s loving…or what movie she watched after school…or who she FaceTimed last…or what she had for dinner.

In fact, all you’d need to do was go on YouTube at 7 p.m. every single day.

For nearly a decade, the LeBlancs’ YouTube channel Bratayley (a mashup of brat + Hayley, created in her tantrum-throwing toddler days) broadcast the daily dramas, routines, hilarious moments and occasional disagreements that made up Hayley’s childhood.

The family channel quickly became a fan favorite—and Hayley became a breakout social star. (“I’m Never Going at the Park AGAIN!”, a 2012 video in which a 3-year-old Hayley steps in a puddle and innocently demands to go home, has more than 67 million views.)

But in late 2019, the LeBlancs made the decision to stop vlogging to their 7 million subscribers, unofficially yet-officially bringing Bratayley to a close.

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