Operational Insights

Master Style Consultant, Speaker, and Serial Entrepreneur, Mamtaa Mayur – CEO, The Orange Tree, gives us an insight into how salon entrepreneurs have switched to survival mode in the new normal.

- Mamtaa Mayur

The COVID-19 lockdown has forced entrepreneurs across the globe to take extreme measures to survive. One of the latest examples is of Beauty salon spas, which are now offering home services and single appointment usage services to customers. Everyone is sailing their boats downwind and the only way to sustain is by using the right techniques and rules to “just be there”. Being there is more important than going ahead. As the coronavirus pandemic continues, your salon or spa needs a plan to survive a potential second wave of COVID-19 or prolonged situation. You don’t know what is ahead, the situation is very foggy. Following proper guidelines will work as the fog lights, while the situation is unparalleled and recovery is unpredictable.