Trendy Business: The Digital Future Of Sanitation Business

Digitally delivered incentives are highly scalable, powerful behaviour change engines and an excellent source of profitable revenues smart toilet networks can produce big health & consumer & logistics data & insights.

- 

“India’s Prime Minister has committed to building 100 Smart Cities. This will be a multi-billion dollar growth area with a potential of $1 trillion estimated to be invested to achieve all 100 smart cities. A high density of public and community toilets could be valuable and integrate well into smart city solutions.” James Caton LARSEN & TOUBRO

Digital will transform toilets. There is big data potential in health, digital incentives and logistics that is ripe for innovation. The Internet of Things (IoT) and toilet case studies provide an important signal that this is possible.

Sanitation is going to be different than where it is today. How fast the future comes, will depend on us. Corporate powerhouses like Google, Salesforce, Kimberly-Clark, Firmenich and Autodesk are working on technologies that, partnered with theses toilet innovations and local entrepreneurs, could transform our sector. Early adopters like Samagra, Garv and Sanergy are working with and preparing for greater implementations of technology within their services, both from mobile payments to CRM to logistics and transportation management systems.

Samagra tested a digital coupon incentive programme successfully across 15 locations. They have government contracts to for 300 locations in 2017 that would serve 300,000 daily users. They will be leveraging the digital platform across the network.