Huawei And Lenovo Rework Their India Strategy

Manufacturing in India to be the key to increased footprint in the growing smartphone market

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As of now, India remains the only large smartphone market which is still growing and the growth story is likely to continue for quite some time, unlike what is happening in China or the USA or for that matter the EU. And the government has been quite keen, rather insistent that brand owners make in India rather than just treat it as an importer’s paradise. manufacturing in India has its own immediate and long term advantages too. A rather stiff import duty of 20% is charged on handset devices. India being a price sensitive market, offsetting this duty can give competitive advantage to brands.