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What makes Mahindra World City Jaipur stand apart is the integrated approach it takes towards overall development with sustainable urbanisation as its guiding factor.

- Niranjan Mudholkar

When one thinks of Rajasthan in general, some of the first things that come to the mind are the royalty and the Rajputs, the culture and the cuisine as well as the hospitality and the heat. Of course, there’s a lot more to Rajasthan. And one of these many positive features is the emergence of the state as an industrial hub for a variety of sectors including for manufacturing.

In this context, the Mahindra World City Jaipur (MWCJ) is surely playing a key role in transforming the region. Importantly, what makes MWCJ stand apart is the integrated approach it takes towards overall development with sustainable urbanisation as its guiding factor. Spread across 3000 acres, MWCJ is being developed in partnership between the US$19 billion Mahindra Group and the Rajasthan State Industrial Development Corporation (RIICO - an agency of the Government of Rajasthan) since December 2006. In fact, MWCJ is the second edition of the Mahindra Group’s ambitious and visionary ‘World Cities’ project under the umbrella of Mahindra Lifespaces’ Integrated Cities and Industrial Clusters. It carries forward the tradition started with Mahindra World City Chennai, which is India’s first private SEZ.