Now Trending Low-Cost Franchise Options

In today’s environment of economic uncertainty, it becomes important to develop new franchisee models to ensure sustainability in tough scenarios. With return on investment (ROI) being the king and an uncertain customer, it’s easier to go out of business if the initial costs are high. To counter this, brands have come up with various innovative models.

- Shipra Bansal

Imagine this: Two corporate employees are seated in a coffee shop in Delhi, discussing how to turn their dreams of owning a business into reality. In fact, it’s not rare these days to hear people talk about their desire to leave a regular corporate job to pursue an independent business venture. However, most of such plans fail to take off and what prohibits them is the lack of resources and know-how. In such scenarios, franchising provides an ideal way to deal with these restrictions. However, the traditional high cost of franchisee ownership still proves to be a hindrance. To counter this, franchisors are developing newer models. Here are a few examples:

Food Trucks