Collaborate Grow

By seeing others as partners and not competitors, business owners can harness the power of the collective to attract customers, seek inspiration and help their overall bottom line. When it comes to building and growing a small business collaboration is the new competition.

- Dr Gerhard Van Wyk

IN ORDER TO grow, today’s economy requires collaboration for trading equity and value. It is the norm, not the exception. Sometimes collaborative advantage is of far more valuable than competitive advantage.

The Advantages of Collaboration 

Collaboration creates innovation

By surrounding yourself with various perspectives, your team will be introduced to ideas and systems they might never encounter otherwise. This often leads to innovative thinking and better solutions within your own company. Waste can be reduced by better decision-making and a broader understanding of the bigger picture of activity.

Collaboration reduces unnecessary risk

In a partnership, the success and credit are shared with others and so too is the risk. However, the joint investment of time, resources and brainpower also reduces risk.

Collaboration amplifies success

A simple rule drives collaboration: more input generates more output. When you convene more innovators and leaders, you’ll gather more ideas and have more hands available to drive the project forward. Partnerships often amplify success beyond what a single team might otherwise achieve, resulting in a win-win.

Collaborating with a competing organisation

This sounds risky, and it is, but it will allow you to take the energy you would have spent on protecting your turf, and reinvest it into making your company the best it can be.

Collaboration leads to self-awareness