Prøve GULL - Gratis
A ‘Scorpio' for the Sky
Businessworld
|March 20, 2017
After ruling the tractor and the four wheeler market in India, Mahindra is now ready to take the aerospace by storm with its whole gamut of offerings starting from parts manufacturing to MRO services to aircraft making.

NO ONE SAW IT COMING. Mahindra’s rise in the Indian automobile market was unexpected and quite. It was inconceivable that a tractor and farm equipment maker could replace Indian auto heavyweight and long-time market leader Tata Motors. But it did, and how. Mahindra’s Scorpio, one of the most successful sports utility vehicle (SUV) brands in the country, and its several other variants ruled the Indian roads for the longest time, and are still in great demand.
Now the company is all set to do a ‘Scorpio’ in the Indian sky. If all goes well, Mahindra will launch its Airvan-10, a ten-seater turboprop plane, all over the world including India, by the second half of this year. This utility aircraft, designed, developed and assembled fully in-house, is just awaiting certification from the civil aviation regulator. Currently manufactured in the company’s Australian unit, it has almost finished its approval process by the Australian authority, and is expected to receive its US licence by June. That should expedite the process in India as quality standards for aviation sector are universal.
Airvan-10, however, is just one of the aces up Mahindra’s sleeve. The big game is a true integrated play. The group has built an entire value chain in the aerospace industry, including the original equipment manufacturing (OEM) business for global aviation majors, MRO (maintenance, repair, and operations) for the whole aviation industry, and simulator training for pilots among others.
Denne historien er fra March 20, 2017-utgaven av Businessworld.
Abonner på Magzter GOLD for å få tilgang til tusenvis av kuraterte premiumhistorier og over 9000 magasiner og aviser.
Allerede abonnent? Logg på
FLERE HISTORIER FRA Businessworld

BW Businessworld
THE NEW CRÈME DELL-A CRÈME OF ENTERPRISE LAPTOPS
Built for performance and portability, Dell's PRO 14 PREMIUM redefines enterprise laptops with Al-ready power, sleek design, and lasting efficiency
3 mins
September 20, 2025

BW Businessworld
FROM INTENT TO IMPACT: Transforming Data into Hyper-personalised Experiences
In conversations with CMOs, one insight that is consistently echoed has been the growing importance of hyperpersonalisation in marketing. While it holds immense potential to enhance customer experiences and brand relationships, many organisations find it challenging to implement hyper-personalisation at scale. Despite leveraging advanced technologies for segmentation and dynamic content creation, delivering truly personalised campaigns that align with individual customer needs and preferences remains a key hurdle.
3 mins
September 20, 2025

BW Businessworld
Apple's Retail Run in India
Two new stores in Bengaluru and Pune in as many days showcase the iconic brand's commitment to community, creativity, and long-term growth
4 mins
September 20, 2025

BW Businessworld
IT'S ALL IN THE KICKS
A growing love for sneakers in India has seen homegrown brands emerge, and consumers are loving them. We take a peek into this fast-growing market
4 mins
September 20, 2025

BW Businessworld
THE GST STIMULUS
From milk and soaps to mobiles, TVs and small cars, GST cuts promise festive relief—can spending power truly turbocharge India's growth?
8 mins
September 20, 2025

BW Businessworld
HEALTH MADE LESS TAXING
GST Council's bold reforms exempt insurance premiums and slash medical taxes, boosting affordability and access nationwide
3 mins
September 20, 2025

BW Businessworld
"EVERY WORD CARRIES A HIDDEN JOURNEY"
Author SUMANTO CHATTOPADHYAY discusses his book Stories of Words and Phrases, revealing quirky origins and why etymology deepens language and meaning, in this conversation with
4 mins
September 20, 2025

BW Businessworld
THE BIHAR ECONOMY STORY: FROM UNDERDEVELOPED TO UNSTOPPABLE
Under the seasoned leadership of CHIEF MINISTER NITISH KUMAR, the JDU-BJP government is attempting a transformation that feels both ambitious and tangible
3 mins
September 20, 2025

BW Businessworld
CAREER TIPS FROM A CORPORATE WORKSHOP
The author uses mentorship stories, workshop lessons and personal anecdotes from a range of sources to create a comprehensive yet digestible textbook. This eclectic approach serves the book well by preventing it from becoming overly theoretical or anecdotal. Each chapter feels like a conversation with a seasoned co-worker who sincerely wants you to be successful
3 mins
September 20, 2025

BW Businessworld
India Now Tourism Australia's Fifth-largest Market
Marking the second chapter of its global campaign, 'Come and Say G'day', TOURISM AUSTRALIA allocates 70 per cent of India media spend to digital, blending global brand identity with local Indian storytelling
3 mins
September 20, 2025
Translate
Change font size