In pursuit of data-driven channel innovation

At Mashreq Bank, multiple technologies supplement customer insights and drive sales through self-service channels that leads to data-driven channel innovation:

- Mehul

Ellis Wang underscores Mashreq’s deep relationships with bigtechs, which have helped the bank to extend to its employees superior enterprise skilling program.

Mashreq Bank is UAE’s largest private sector bank and is a known innovator. It is present in 12 countries, including key financial capitals of the world - New York, London, Hong Kong and Mumbai. The bank set up its Centre of Excellence (CoE) in Bengaluru 12 years ago, which has built an inventory of digitized processes such as account opening, fund transfer, statement requests, cheque book requests and trade finance. Its RPA cum AI project enables 300 robots to perform 100,000 transactions every day.

Ellis Wang, Senior Executive Vice President, Group Head of Technology, Transformation & Information at the bank, has more than 26 years of diverse experience working at McKinsey, ICONIQ Motors, EJY365, Alibaba Group and Google. Wang speaks to Banking Frontiers on the various operational milestones achieved by the bank through digitization:

Mehul Dani: What are the market differentiators of your bank in terms of business growth and network expansion?

Ellis Wang: We have a history of being the first in the region – introducing the first ATM in the UAE, introducing the first debit cards in the region, etc – and these have been our key differentiator. Our vision is to redefine banking for all through an end-toend digital journey, and has our customers always looking forward to experiencing something new from us.