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Phoenix Lamps Revamps, Eyes More Export Markets
Auto Components India
|July 2017
Phoenix Lamps Limited, manufacturer of wide range of Halogen lamps for two and three-wheelers, passenger cars, commercial vehicles and off-road applications, is working on bringing new products and improving the standards and meeting the latest trends in the automotive lighting business. It will also focus more on exports.
Phoenix Lamps, acquired by the automotive cable maker Suprajit Engineering Limited a couple of years ago, is one of the largest manufacturers of automotive halogen lamps catering to the original equipment manufacturer (OEM) and aftermarket, with a production capacity of more than 80 million lamps a year.
N S Mohan, Director and CEO of Phoenix Lamps, told Auto Components India, that “We are focusing more on the export market especially to the European OEMs while defending and expanding business in India. In India, Phoenix is working with all the beam makers and OEMs so we need to retain the current market share. In the aftermarket also we are doing pretty well and we are present in all the segments including CV, passenger car and two-wheelers. We have realised that there is good potential to enter the OEM segment in Europe. Therefore we are looking at the possibilities of getting into European market with the ‘Made in India’ tag. On the aftermarket front we have clear idea that we need to spread our wings. Currently we supply lamps under our brands like Luxlite Lamps Sarl, and Trifa Lamps Germany GmbH, to more than 70 countries.
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