Director Today - January 2017

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Building capacity within the accountancy community to support India's Smart Cities Mission - A Research and Knowledge paper

During the last two decades CSR has evolved from a simple philanthropic activity to integrating business interests with the community in which it operates, exhibiting social, environmental and ethically 'responsible behavior in governess of business, generating values and long term sustainability'. Most companies have long practiced some form of corporate social and environmental responsibility with the broad goal simply of contributing to the well-being of the communities and society they affect, and on which they depend. But there is increasing pressure to dress up CSR as a business discipline, and demand that every initiative deliver business results. The corporations of today are no longer sheer economic entities, but engines of social transformation. The greatest challenge for directors is to value diversity, remove disparities, and manage discontinuation.