Indiaah - March 2026

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“2026 is where the change is in the air.”
When Manish Puri, Head – Global Sales, Air India Group, made that remark during a recent media interaction, aviation is only one layer of the story this month.

Travel in India today is being reshaped simultaneously at multiple levels — corporate restructuring at the top, community empowerment at the grassroots, and experiential discovery at the frontier.

Our second travelogue from Arunachal continues that exploration of India’s eastern edge — not merely as a destination, but as a layered geography of faith, altitude and borders. Complementing that narrative are conversations with the Directors of Tourism from Arunachal Pradesh, Andhra Pradesh and Chhattisgarh — each offering a distinct lens on how states are repositioning themselves in a competitive domestic and global tourism marketplace.

From infrastructure readiness to cultural branding, from eco-adventure positioning to safety assurance — state tourism boards are no longer passive promoters. They are strategic architects of regional identity.

One of the most compelling examples of community-led tourism emerges from Chhattisgarh, where Dudhmaras has entered the UN spotlight — a reminder that sustainability is no longer an abstract concept. It is measurable, documentable and globally recognised when local communities become stakeholders rather than spectators.

Meanwhile, the energy of SATTE continues to echo across industry corridors. In this issue, we revisit key voices and decisive statements — our “Who Said What” segment capturing the tone of a sector that is confident, competitive and increasingly data-driven.

And because knowledge sharpens leadership, our News Quiz returns — engaging, current and reflective of an industry that evolves faster than most observers realise.