Travelebrium to foray into the B2B travel space with focus on tech-enabled growth
Travel Trade Journal
|TTJ June 2025
Aditya Darooka, Founder and CEO, Travelebrium, takes us through the company’s evolution and future roadmap. From its strong foundation in corporate, leisure, and sports travel, Travelebrium is now embracing technology and personalisation to redefine holiday planning. Its latest move, acquiring GottaHoliday, reflects a bold step toward delivering smarter, tailor-made experiences for today’s global travellers.
Travelebrium, established in 2008, has grown into a multi-vertical travel company. It operates across three major verticals: corporate travel, leisure travel, and sports travel. Their comprehensive services include air tickets, hotel bookings, visa assistance, travel insurance, holiday packages, passport support, event planning, and MICE. The Travelebrium team is composed of seasoned professionals with extensive experience in management, operations, and technology, thus effectively managing complex travel requirements and navigating the wide range of challenges that such endeavours often present.
Acquisition and Evolution of GottaHoliday
In 2024, Travelebrium acquired TripDarwin from Darwin Travel Tech, which was subsequently rebranded as GottaHoliday. We asked Aditya about the reason behind the acquisition and rebranding and how GottaHoliday fits into Travelebrium’s larger vision. He explained, “After years in customised travel, we saw travel agents struggle due to heavy reliance on DMCs to build personalised itineraries, causing delays and unmet needs. TripDarwin was created to empower agents with a platform that enables real-time design of personalised tour packages, eliminating dependency on external vendors and improving efficiency.”
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