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JPMORGAN CHASE EMERGES AS TOP CONTENDER TO TAKE OVER APPLE CARD FROM GOLDMAN SACHS

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August 02, 2025

JPMorgan Chase is now the leading candidate to take over the Apple Card partnership, as Goldman Sachs prepares to exit its consumer credit relationship with Apple, according to multiple reports.

JPMORGAN CHASE EMERGES AS TOP CONTENDER TO TAKE OVER APPLE CARD FROM GOLDMAN SACHS

The potential shift marks a major development in Apple's evolving financial services strategy and could signal a significant upgrade in scale, rewards integration, and credit infrastructure for the Apple Card product.

Goldman Sachs, which has been Apple's partner since the Apple Card's launch in 2019, is reportedly winding down its consumer credit ambitions after years of losses and operational challenges in retail banking. The bank is actively seeking a buyer to assume its role as the issuing partner of Apple Card and Apple's broader banking services, including the high-yield Apple Savings account.

imageSources familiar with the matter say that JPMorgan Chase is now the frontrunner, outpacing competitors like American Express and Synchrony, due to its longstanding relationship with Apple, massive credit card infrastructure, and strong position in digital financial services.

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