Shrewdy can't fail

Who needs a flagship phone anyway? If you're canny these days you can find solid specs, sharp design and smart features for less cash...

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LESS TODAY WANTS MORE: HOW TO CHOOSE

You'll already have a budget in mind if you're looking at mid-rangers, so focus on what you most want it to be good at. Play a lot of games? Look for the most powerful processor.

Don't obsess over camera counts. Clever processing means some snappers deliver great results with just one or two lenses.

Big batteries usually mean big stamina, but also look at how quickly they charge. Wireless refuelling might not be worth paying extra for if it's really slow.

The days when cheaper phones used LCD screens are gone. OLED is the standard now, but check the brightness rating for ease of use outdoors.