WHY PLAYTIME MATTERS
Mother, Baby & Child
|February 2025
Play is so much more than entertainment - it's the foundation of children's learning, development and wellbeing. Let's delve in!
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In a world where structured activities, schoolwork, and screen time often take centre stage, play can sometimes feel like an afterthought. But for children, play isn't just about having fun - it's a fundamental part of their development. Whether they're building towers, dressing up as superheroes, or running around the park, play helps kids learn, grow and make sense of the world around them.
So, what makes play so important, and how can parents encourage it in everyday life? Let's take a closer look at why unstructured playtime is one of the most valuable gifts you can give your child.
LIFE SKILLS
Through play, children develop a whole range of skills that set them up for success, both in school and in life.
Problem-solving Figuring out how to balance blocks, complete a puzzle or create a new game strengthens critical thinking.
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