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The brutal fight to dominate Chinese carmaking
The Straits Times
|September 17, 2025
Pity Ford, VW and other Western manufacturers.
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During Germany's big motor show in Munich, which ended on Sept 14, the city's historic centre belonged to the country's own champions.
In front of the neoclassical opera house, BMW showed off the new iX3, an electric sport utility vehicle (SUV), atop a glittering plinth; at the Residenz, a renaissance palace, Mercedes-Benz built a vast design studio resembling a car grille to display a revamped GLC, another SUV.
But at the main exhibition halls in the suburbs, history was forgotten. There, young Chinese car firms outnumbered and outdid the local old guard.
BYD, Xpeng, Changan and Dongfeng showed electric vehicles (EVs) with advanced technology and prices that undercut Western models, or announced expansions making it clear that Europe is the main target in their worldwide export blitz. Yet Chinese ebullience in Europe contrasts sharply with troubles at home, where a long-running price war, caused by chronic overcapacity, is raging.
Its origins lie in the Chinese government's success in, first, nurturing its carmakers and then propelling them to the fore of the global industry.
The government realised 15 years ago that its companies could not compete with foreign petrol power, but that an EV industry might thrive in a fast-growing home market if primed with enough subsidies and other support. The result was a surge of investment, dozens of new firms and a market where EVs are likely to make up 60 per cent of sales in 2025.
Around 130 domestic firms now battle for sales, though few make cars in significant numbers. If their factories ran at full tilt for a year, they could churn out twice as many cars as there are buyers. The consequence of overcapacity has been a savage price war.
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