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Overseas games to be NFL's mini Super Bowls
The Straits Times
|October 06, 2024
The National Football League (NFL) is hoping its international slate of games this season can act as "mini Super Bowls" for American football fans outside the United States as it continues to expand its overseas footprint, a league official said.
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After playing a sold-out game in Sao Paulo, Brazil, in September in its first foray into South America, the league returns to London on Oct 6, when Aaron Rodgers and the New York Jets take on Sam Darnold and the undefeated Minnesota Vikings at Tottenham Hotspur Stadium.
In addition to beefed up pre-game and half-time shows, the clubs are engaging with fans through pub takeovers and flag football events, NFL executive vice-president Peter O'Reilly told Reuters.
"For us, it's really about creating mini Super Bowls," he said of the league's championship game.
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