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Liberty owner foresees billion-dollar future
The Straits Times
|October 11, 2024
NEW YORK - Clara Wu Tsai, co-owner of the New York Liberty, has predicted that the Women's National Basketball Association (WNBA) franchise will be worth US$1 billion (S$1.3 billion) in a decade.
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"I'm on record for saying that in 10 years, I think the New York Liberty can be the first billion-dollar women's sports franchise," she said on Oct 9 at the Bloomberg Screentime conference in Los Angeles. She was joined on stage by WNBA great Candace Parker.
The popularity of the WNBA has surged massively in 2024, partly due to the immensely popular college basketball star Caitlin Clark, who joined the Indiana Fever this season.
For instance, the audience for games on the ION network more than doubled this season to an average of 670,000 viewers per game.
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