ATFX'S LONG-TERM VISION FOR GROWTH: ADVANCING FINANCIAL EDUCATION IN SOUTH AFRICA THROUGH THE DUKE OF EDINBURGH CUP

Mr. Joe Li, Chairman of ATFX, reaffirmed the company's commitment to empowering traders and making a positive impact in the communities it serves, as ATFX continues to expand its footprint in the fintech industry.

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This commitment was highlighted during the recent Duke of Edinburgh Cup 2025 South Africa Qualifier—an event that ATFX has proudly partnered for eight consecutive years.

Mr. Joe Li explained that ATFX's partnership with the Duke of Edinburgh Cup holds deep significance, aligning with the company's core philosophy of driving positive change in society. The values championed by the Cup—empowerment, opportunity, and youth development—resonate with ATFX's mission to support the next generation.

Strategy for 2025

Mr. Joe Li, Chairman of ATFX, shared that the company's 2025 strategy, themed "Illuminate the Future Spectrum", is centred on empowering traders with innovative tools and actionable insights. ATFX aims to guide clients through the complexities of the financial markets, helping them adapt and thrive in an ever-evolving environment.

At the heart of this strategy are core values: Stay Hungry for continuous growth and innovation; Stay Humble to learn, adapt, and collaborate with purpose; and Stay Full-Hearted with an unwavering passion for excellence and positive impact. By fostering a future where clients can navigate the global trading landscape confidently, ATFX is committed to transparency and innovation in its offerings.

Driving Innovation Through Core Values and Client Focus