Mazda Fan Festa PH 2024 draws over 300 Mazda vehicles

With its premium positioning over the last several years, Mazda has become more of a niche brand for discerning car buyers than one for traditional mass-market Japanese car buyers.

- By MANNY DE LOS REYES

An offshoot of this development is that the passion for the cars from Hiroshima has been distilled into an even more potent form.

And nowhere has it been more evident than at the recent Mazda Fan Festa Philippines 2024 Powered by Shell, when over 300 Mazda vehicles drove over to the Clark International Speedway. Patterned after the Mazda Fan Festa in Japan, the event celebrates Mazda's motorsport legacy and its passionate community.

Event partners GT Radial, PartsPro, AAP, PIAA, Sonax, and Momo set up booths at the paddock near the track, while Shell Cafe, Ser Chef, Decimal Coffee, and Mendokoro Ramenba served up food and drinks the entire day.

After its debut at the Philippine International Motor Show, Mazda aftermarket accessories and performance brand AutoExe also showcased at Clark. Now an authorized distributor of this renowned line of Mazda tuning parts and accessories, Mazda Philippines paraded the CX-60, Mazda3, and MX-5—all fitted with AutoExe parts.

Setting Mazda Fan Festa PH 2024 differently from other motorsport experiences, Mazda owners had the opportunity to take their vehicles onto the 4.189-kilometer Clark International Speedway with the guidance of professional instructors and marshals. The event was also anchored by the final leg of this year's Miata Cup and the Manila Sports Car Club (MSCC) Miata Spec Series.