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Prasar Bharati to monetise TV, radio archives
The New Indian Express Kalaburagi
|October 20, 2025
Policy encourages use of new-age tools
PUBLIC broadcaster Prasar Bharati is set to finalise its Content Syndication Policy 2025 by mid-November, following a round of consultations with key industry stakeholders.
The policy aims to monetise and expand access to the broadcaster’s extensive archive of television and radio content from Doordarshan and All India Radio (Akashvani), while also enabling strategic collaborations across domestic and global platforms.
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