Global fashion house Prada may promote Kolhapuri Chappals from India

In a landmark move that could redefine the global perception and value of Indian craftsmanship, the Maharashtra Chamber of Commerce, Industry and Agriculture (MACCIA) has initiated a cultural collaboration with global fashion house Prada.This follows Prada's Spring-Summer 2026 showcase in Milan in Italy, where designs inspired by the iconic Kolhapuri chappals were presented as “toe-free sandals” without crediting the artisans or acknowledging their Indian origin.

- BY S VENKAT NARAYAN Our Special Correspondent

MACCIA President Lalit Gandhi said: "We respectfully wrote to Prada on June 24, shortly after noticing their Milan collection. We highlighted the cultural and GI status of Kolhapuri chappals and proposed a collaborative approach. To their credit, Prada responded very positively, opening the door to a unique partnership where heritage meets high fashion."