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Zuckerberg announces launch of dedicated feed for AI-generated videos
The Guardian
|September 27, 2025
If you are concerned about content generated by artificial intelligence overwhelming your social media feed, don't worry: Meta is corralling it all into one place for you.
The Meta founder and chief executive, Mark Zuckerberg, has announced the launch of Vibes, a new feed on the Meta AI app comprised entirely of AI-made videos.
The arrival of powerful video models has led to further commentary on the wave of AI “slop” - a term for mass-produced, often bizarre content that clutters up feeds - that has hit the internet. In August the Guardian revealed that almost one in 10 of the fastest-growing YouTube channels globally were showing AI-generated content only.
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