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Piers Morgan's Ratings Plunge As Talk TV Struggles To Win Viewers
The Guardian
|May 05, 2022
Murdoch's Talk TV television channel has been rated as having "zero viewers” during primetime broadcasts, as the new television channel struggles to attract an audience despite signing up Piers Morgan as a presenter.
The News Desk, its hour-long political show hosted by Tom Newton Dunn, did not register a single viewer for half of its Tuesday evening broadcast. Although this does not rule out the possibility that some people were watching somewhere in the UK, it means the audience was so small that it was not be picked up by the official ratings agency, the Broadcasters' Audience Research Board.
The audience for Morgan's flagship 8pm show also collapsed from an average of 317,000 viewers on its launch night to 62,000 viewers a week later - a fall of 80%.
このストーリーは、The Guardian の May 05, 2022 版からのものです。
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