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Lidl close to eclipsing Morrisons as UK's fifth biggest supermarket
The Guardian
|August 20, 2025
Lidl is close to overtaking Morrisons to become the UK's fifth-biggest supermarket chain after a sales rise as shoppers attempted to offset higher household bills with cheap groceries.
The German-owned discounter increased sales by 10.7% in the three months to 11 August, according to data from analysts at Worldpanel, formerly known as Kantar. This was more than double the pace of the wider market, where sales rose 4.5%.
That put Lidl's share of the grocery market at 8.3%, 0.1 percentage points off Morrisons' share of 8.4%.
The Bradford-based chain continued to struggle, with sales up just 0.9%.
Morrisons is trying to boost revenues after building up debts in a £7bn takeover by the US private equity group Clayton, Dubilier & Rice in 2021.
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