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Global auto sector faces tariff pressures, chip shortages, weak demand: Report

The Business Guardian

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March 10, 2026

The global automobile industry is facing structural headwinds, including tariff-related pressures, elevated raw material costs, and persistent supply chain disruptions.

A recent report by Elara Securities noted that shortages of memory chips have emerged as the latest challenge impacting production.According to the report alongside these challenges, global automobile demand is also facing macroeconomic headwinds, with the start of calendar year 2026 (CY26) remaining muted despite moderate growth recorded in the previous year.

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