BofA bullish on Paytm, cites soundbox, AI, cost discipline

Paytm(One 97 Communications Limited), India’s full stack merchant payments leader, is showing steady momentum across its core business of Payments, Soundbox, and Merchant Lending business, according to a recent report by BofA Global Research.

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The brokerage reiterated its Neutral rating on the stock, while raising its price objective to Rs 1,290 from Rs 1,160, citing disciplined cost management and the potential of AI (artificial intelligence) to drive efficiencies. BofA noted that Paytm, the pioneer of mobile payments, QR codes, and Soundbox, is transitioning into an AI-first company, deploying generative AI and agent-based AI to enhance processes and efficiency. The firm believes these initiatives could deliver meaningful upside as they are scaled across operations. Paytm's EBITDA and EPS estimates have been revised upward, aided by cost cuts in marketing and employee expenses. Bo