AI under the microscope, CCI probes impact on competition and innovation

The Competition Commission of India (CCI) has initiated a comprehensive study to analyze the impact of artificial intelligence (AI) on competition, efficiency, and innovation in key user industries, according to a press statement.

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The study aims to explore the transformative capabilities of AI while addressing potential competition concerns arising from its use.

The CCI emphasized that while AI holds significant procompetitive potential, there may also be competition concerns associated with its adoption. The study is designed as a knowledge-building exercise to develop an in-depth understanding of the emerging competition dynamics in the development of AI systems.

Key objectives of the study include understanding the landscape and application of AI in Indian markets, examining existing legislations worldwide and in India, and determining enforcement and advocacy priorities concerning AI and its application.